AlgoriX at ChinaJoy 2026: Chat & Chill Cafe and Secret Shanghai Party

ChinaJoy 2026 is almost here, and AlgoriX is heading back to Shanghai with more ways to meet, recharge, and connect during one of the busiest weeks in gaming and digital entertainment. This year, we are bringing back Chat & Chill Cafe by AlgoriX for its third year at ChinaJoy, along with a new after-hours experience: AlgoriX SSP: Secret Shanghai Party.

Think coffee first, glow later.

Whether you are attending ChinaJoy for business meetings, partner catch-ups, app monetization conversations, advertising opportunities, or simply to stay close to what is happening across gaming and mobile, we are creating a space to make the week feel a little easier and a lot more memorable.

Chat & Chill Cafe Returns for Its Third Year

ChinaJoy can be exciting, but it can also be hot, crowded, and packed with back-to-back conversations. That is why Chat & Chill Cafe by AlgoriX is returning as a calmer space to meet during the show. This year’s theme is: Third Brew’s the Charm.

After three years of coffee, chill, and game-changing conversations at ChinaJoy, 3C is becoming a familiar stop for clients, partners, and industry friends who want to take a break from the rush and connect in a more relaxed setting.

At the café, visitors can:
  • Meet the AlgoriX team
  • Book a focused conversation
  • Take a coffee or tea break
  • Explore limited-edition activities and takeaways
  • Capture a few ChinaJoy memories
  • Recharge between meetings

The café is designed for better conversations, whether you are stopping by for a quick hello or sitting down for a deeper discussion about mobile growth, monetization, advertising quality, AI, performance, or what comes next for gaming and digital media.

What to Expect at 3C

This year’s 3C experience will include coffee, tea, a quieter meeting environment, and small interactive moments throughout the space.
Guests can also take part in Curate Your Winning Tag, a custom tag activity where visitors create a personalized keepsake using charms, knots, letters, and a photo insert.
There will also be a Memory Zone celebrating three years of 3C at ChinaJoy, plus small branded takeaways for guests to bring home. It is part café, part meeting space, part ChinaJoy memory stop.

Event Details


Chat & Chill Cafe by AlgoriX
Dates: July 31 to August 1, 2026 Time: 9:00 AM to 5:30 PM Location: Entrance Hall 2, Shanghai New International Expo Centre Access: Free with RSVP
Reserve your café visit or book a meeting here:

After Dark: AlgoriX SSP

When the café closes, the night is not over.
This year, AlgoriX is also hosting AlgoriX SSP: Secret Shanghai Party, an invite-only gathering for selected clients, partners, prospects, and industry friends.
The theme is bold, bright, and made for ChinaJoy week:
For the chosen few who came to shine.
Lights down. Volume up. Let’s glow.

Expect music, drinks, glow-in-the-dark energy, and a smaller guest list designed for a more relaxed after-hours setting. SSP is invite-only. Guests can request access through the registration form, but final confirmation is required. The venue address will only be shared with confirmed attendees.

AlgoriX SSP: Secret Shanghai Party Date: August 1, 2026 Time: 9:00 PM till late Access: Invite-only
Request an invite here:
CTA Banner to request an invite to ALgoriX's Secret Shanghai Party

First Time at ChinaJoy?

If this is your first time attending ChinaJoy, planning ahead makes a big difference.
ChinaJoy 2026 will take place from July 31 to August 3, 2026 at Shanghai New International Expo Centre in Pudong. For international visitors, there are a few things worth preparing early, from choosing the right BTOB or BTOC access to setting up WeChat, Alipay, DiDi, Huodongxing, maps, and translation tools before arriving.
We created a practical first timer guide to help international visitors plan the week with less stress.

It covers:
  • ChinaJoy 2026 dates and venue details
  • BTOB vs BTOC access
  • Ticketing and Huodongxing tips
  • Useful apps to download before arriving
  • Payment and transport tips
  • Where to stay
  • Business meeting preparation
  • Event day checklist

Read the full guide here:

Read Our ChinaJoy Survival Guide

First time at CJ? We've compiled everything you need to know for an event that delivers!

Meet AlgoriX in Shanghai

ChinaJoy is more than a show. It is a week of meetings, market signals, partner conversations, and new opportunities across gaming, apps, advertising, and digital media. For AlgoriX, it is also a chance to bring people together in a way that feels more useful, more relaxed, and more memorable. So if you are heading to Shanghai this summer, come say hello.
Start with coffee. Stay for the conversation.
And if you are on the list, get ready to glow.

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Pranav Kataria

Senior Director, Programmatic Strategy

As the Senior Director of Programmatic Strategy, Pranav brings over 8 years of experience in the adtech industry working with Publishers, DSPs, Agencies, and Advertisers from global regions to improve their monetization, performance, and strategies. With great understanding of the mobile market, his expertise lies in analytics, account management, strategy, and ad sales. With this refined skill set, he brings customer-centric mindfulness that enables growth and innovation.

Before joining AlgoriX, his keen business perspective and skills have earned him opportunities to work across different organizations and verticals in the advertising ecosystem; be it improving the processes, sales enablement, and managing client relationships.

Ray Xia

VP, AlgoriX Partner Studio

Ray Xia was a mainstay at Tencent Games, having worked at the company for 13 years. There, he took on various roles including backend developer, application development manager, and game producer. During this time, he actively participated in the development and operation of popular titles such as QQ Pet, QQ Pet Fight, and games involving the Naruto franchise. To date, these games have over 10 million daily active users. Through this rich well of experience he has accumulated covering all aspects of game development and operation, he aims to spearhead more creative endeavors via AlgoriX Studios.

Naomi Li

VP, Research and Development

Naomi Li has a decade’s worth of experience in research and development for the adtech industry. At present, she is responsible for the overall direction of AlgoriX’s R&D efforts, which include product planning, technical architecture design, and talent training.

Frederic Liow

Chief Revenue & Operations Officer

A veteran in the digital advertising industry, he began his career during the early days of the dotcom era. To date, his passion for the digital industry is still as strong as ever (and getting even stronger). Spanning twenty years of his digital career, he has worked for leading companies like Nielsen, MRM McCann, Omnicom Media Group, Millward Brown and Smaato. Currently, Frederic is the revenue officer for AlgoriX spearheading global revenue growth, business expansion and strategic partnerships. He has set up and built AlgoriX’s global mobile ad exchange, hiring talents, establishing best practices, and injecting global industry standards into the company. Prior to his current role, he was the Head of Demand for Smaato, overseeing the demand business and operations in APAC. Frederic is currently based in our Singapore HQ.

Xinxiao Guo

Chief Operation Officer

Equipped with a decade’s worth of experience in global product operation as well as a deep understanding of emerging markets, Xinxiao brings her expertise in mobile traffic monetization and programmatic advertising to the table. Before her role at AlgoriX, she was a core member of iQIYI’s research and development unit. After that, she moved to Baidu as Head of Programmatic Advertising.

At present, she is AlgoriX’s co-founder and Chief Operation Officer. Together with the team, she aims to help game developers effectively reach global audiences and implement better monetization strategies.

Ruiz Xie

Chief Executive Officer

With nearly 20 years of business experience, Ruiz Xie founded AlgoriX with the vision of creating a global advertising platform and entertainment ecosystem. Through AlgoriX’s services, he aims to create a more inclusive tech ecosystem by providing customized solutions that meet the needs of businesses at every stage. At the same time, through AlgoriX Studios and its third-party partner studios, the company is currently bringing to life a greater goal of providing a comprehensive entertainment platform for people worldwide, which covers games, IP, comics, movies, and more. At present, he leads nearly a hundred employees with concrete plans to expand the company by establishing more offices worldwide.