Programmatic Advertising 101: An Introduction to the Industry Jargon

What is Programmatic? The word Programmatic has been around for years but it was only recently when the world of marketing embraced it. The boom of big data and artificial intelligence helped programmatic make its way to the enterprise’s marketing plan. For instance, programmatic comprise 36% of the digital marketing spend in APAC and is […]
Insider Secrets REVEALED: 3 Easy Yet Effective Tips to Mobile Game Monetization

There might be three reasons you clicked on this link. First, you’re thinking about creating your own mobile game app, so you want to see if you can get a return on your investment. Second, you’re already developing your mobile game, so you’re getting ready to find ways to effectively monetize through your app. Third, […]
How Brands Can Leverage In-App Advertising

The birth of mobile devices has allowed connectivity to be more seamless than ever. This provides brands with endless possibilities to connect with their prospects and customers. Eight out of every 10 digital minutes are spent on mobile devices, and an average consumer spends 3 hours a day on their mobile phones. It is no […]
Maximize Your Mobile App’s Ad Revenue with AlgoriX: A 2020 Guide to Mobile Game Monetization

Ever since the rise of smartphones, mobile apps have given solutions to the world’s problems. App developers created breakthroughs over breakthroughs, but this generation of mobile problem-solving is just starting. Android users alone have 2.46 million apps to choose from, so how do mobile app developers maximize their chance to greater ad revenue? Read this […]
2019 Global Trends and Tips for Mobile Advertisers

Every year, marketers are welcomed with various lists of what will become the most effective marketing channel and strategies in the business world. The year 2019 is about to end. You are probably asking which among the trends presented really created an impact? If you’re reading this guide, AlgoriX has narrowed the list down of […]
Programmatic vs Direct: A Media Buyer’s Guide to Mobile Advertising with AlgoriX

Without a doubt, the internet’s limitless possibilities have given a wide array of options to consumers. This means advertisers worldwide have been finding different ways on how to reach their target market. In the “old” times, it would take a huge amount of process to even get an ad placement in a mobile app. However, […]