First-Party Data and Third-Party Cookies: Here’s What You Should Know

what you need to know about first party and third party cookies

The demise of third-party cookies on Chrome has long been the subject of much discussion in the marketing and advertising industry since Google announced it January of 2020. While it was slated to become a thing of the past this year, it seems like the search engine giant is giving more leeway for advertisers to adjust by […]